Psychographics: The Seven Aspects

Throughout our production who will my target audience be? That a great question and their seven aspects within one's personality throughout their life on this Earth. I strongly feel as if my target audience to make sure this magazine is a great success should be The Reformer who is someone who core need in life is for enlightenment. The aspects of the Reformer is linked to my masthead as the title of my magazine is 'Authentic' and Reformers seek out the authentic and harmonious, and are often at the leading edge if society. Also Reformers are known to be socially aware and intellectual which will also help me to craft my feature story, in a cool but intellectual way giving my readers an experience and treating them as young adults of this society. Explorer's and Succeeder's are also two other target audience's which I strongly feel I need to reach when constructing my magazine. As the blend of all three of these aspects of one's personality ultimately creates my target audience. Explorer's core need in life is for discovery and Succeeder's core need in life is for control. My contents page will cover all of that as the different articles within the contents will be very easy to read showing the audience a sense of control when reading the magazine. The magazine will also include fresh never seen before articles and possibly a feature on a new artist which gives the reader something to discover in the world of rap. This blend will make the magazine have more of a structure and have a professional feeling when reading it, then some any other new magazine which is being released. So ultimately my target audience will contain aspects of a Succeeder, Explorer & Reformer.